Brand Identity for candle & skincare brand

WAXWING POETIC is an environment friendly, vegan, candle & skincare brand. They're focus on integrity and equality, as well as good vibes and consciousness. These values represent the symbol of the Cedar waxwing presented in the logo.

Key visual

Berry brand is a key visual element of the brand. It is connected with Waxwing bird, which eats berries, and with vegan lifestyle of the owners. Branch is also a representation of nature, forest, landscape.

Candle Labels

I've designed the candle labels for regular and premium option. Regular look is more minimal, where the premium one contains a pattern, based on the key visual, and looks more luxurious.

Social Media

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